About Us

First Assistance is a leading provider of assistance products - working with clients around the world and around the clock to provide a seamless link between them and their customers.

Established in New Zealand in 1992, today First Assistance is a multi-national company that specialises in the following core areas:

• Travel and Medical Assistance
• Automotive Assistance
• Vehicle Risk / Accident Management
• Property Assistance
• Claims Assistance
• Business Assistance

At First Assistance, we are dedicated to looking after your customer in their time of need; whenever, wherever and whatever the situation. As a business to business provider everything we do with your customer is done in your name so from their prospective it is you who has assisted them in their time of need.

After all, our people are specialists in their fields.  Doctors, nurses, mechanical technicians, insurance specialists, IT professionals, sales staff and network experts all bring valuable knowledge and understanding to each and every case that they manage.

We work with our business partners to design innovative solutions that enable them to remain in contact with their customers in a personal and professional manner - 24 hours a day, 365 days a year. These partners include leading insurers, automobile manufacturers, assistance companies, retailers, financial service providers and government agencies to name a few.

Advanced technology

Advanced technology coupled with our extensive network of skilled providers, enables us to manage the needs of clients anywhere in the country and anywhere in the world. Information is fed back to our clients in real time - ensuring they know what is happening with their customer as it happens.

As a business to business service provider, we understand the value of our client's brands.

We will work in your name to continually reinforce and add value to your brand.

We also have a 60% shareholding in a Fleet Risk Management company in New Zealand called SurePlan NZ.

SurePlan New Zealand Pty. Ltd. is a professional fleet risk management company designed to assist motor fleets owners and operators, motor vehicle manufacturers and insurance companies in managing the motor vehicle accidents for their clients.